Exceptional track record for strategic development

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The cornerstone of what we do at Urmson Management Consultancy is strategy. We never implement a plan without having the right thinking behind it. We have an exceptional track record throughout Australia for strategic development and have led countless partnerships and transformation initiatives. We are thrilled to be able to present some of our most successful partnerships for your perusal.
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APN New Zealand Media, CMO, Kursten Shalfoon

The problem to be solved:

Develop new digital revenue streams leveraging our existing assets and develop new assets if needed.
The Brief:

Peter Urmson came into our business with a very challenging brief and a very tight timeframe. We needed to grow new revenues and quickly. This was to done leveraging our existing assets and operations across digital media, Grab One, our group buying site, and other additional new digital revenue streams.

The experience:

I was impressed with how quickly he understood the brief and the challenges we would face in delivering it. Traditionally we have not used an external management consultant to develop a new business or leverage what we have. This was a new step for us. Because of his background and hands on experience he understood the complexity of big business, and navigated around at a fast pace. He built a rapport with the team and worked with our existing processes and was able to complete the brief on time.
The work:

He developed from concept, through to strategy, and business case. Took to the executives for sign off, and managed the process seamless end to end. Covering strategy, sales approach, marketing plans, go to market, product development, competitor analysis, pricing, financial planning oversight and reporting. Then developing operational and implementation plans. He negotiated all strategic internal and external partnerships. He took the initiatives and product offerings to market.

The Results:

Peter's expertise saved us many months and helped us from going down too many routes, ultimately saving us money and growing revenue. By getting us to market and revenue flowing earlier we were able to drive business transformation aggressively.

Australian Regional Media General Manager - Jodi Berdou


Peter Urmson is a consummate digital professional who understands the nuances of the digital landscape and how best to navigate his clients towards the best solution to meet their business objectives.
I was fortunate enough to work closely with Pete on a recent large scale multi-million dollar project that we had to move through at a fast pace. Peter was nimble and responsive to business requirements and his quality of work was second to none.

Peter goes above and beyond and is extremely generous with his knowledge, experience and expertise whilst making it really easy to do business with through his down to earth style.

Peter is exactly the type of professional I would align myself with in the future and I would confidently recommend Pete to any business looking for his specialist services.

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Adam Warden - Group Director - Transformation, Fairfax Media

Recommendation:

In reference to the work that Peter undertook in his role as CEO of the Online Marketing Group and Fairfax Marketing Services.

Peter is a driven and experienced online campaigner with an overwhelming desire to succeed. He is also a strong leader, bringing his team with him on his journey.

Sensis General Manager - James Ciuffetelli

We engaged Urmson Management Consulting to lead strategy development of major business change initiatives.
Pete developed a strategic approach that the business has embraced. Focusing on digital transformation in some of our key markets he developed insights, analysis and strategies that made absolute sense. We look forward to working with Pete and the team again.